Mercado de Ambato | Ambato

The Mercado de Ambato is one of the most vibrant and essential places in Ambato, Ecuador, offering a true cultural and gastronomic experience. Known for its fresh produce, traditional dishes, and lively atmosphere, it is a must-visit for those wanting to explore the authentic flavors and daily life of Ambato.

Main Markets in Ambato

Ambato has several markets, each specializing in different products. The most notable ones are:

1. Mercado Central de Ambato – The main market, known for fresh food and local cuisine.
2. Mercado Modelo – Famous for its selection of traditional Ambato foods and street snacks.
3. Mercado Urbina – Best for fresh meats, seafood, and dairy products.
4. Mercado Mayorista – A wholesale market for large quantities of fruits, vegetables, and grains.
5. Feria de Fin de Semana (Weekend Market) – A large outdoor market that attracts many vendors and shoppers.

What You Can Find in the Mercado de Ambato

1. Fresh Fruits and Vegetables

• Ambato is known as the "Land of Fruits and Flowers," and its markets reflect this with an incredible variety of tropical and Andean fruits such as:
  • Granadilla (sweet passion fruit)
  • Babaco (a type of papaya)
  • Chirimoya (custard apple)
  • Taxo (banana passionfruit)
  • Mellocos (small Andean tubers)

2. Traditional Ecuadorian Dishes

One of the highlights of the market is its food section, where you can try some of Ambato’s best traditional dishes:

• Fritada Ambateña – Fried pork served with corn, mote (hominy), llapingachos (potato patties), and avocado.
• Llapingachos – Golden, cheesy potato patties, a specialty of Ambato.
• Cuy Asado (Roast Guinea Pig) – A delicacy served with potatoes and peanut sauce.
• Caldo de Gallina Criolla – A traditional hen soup with a rich, homemade flavor.
• Jugos Naturales – Fresh fruit juices made from local exotic fruits.

3. Local Bread and Sweets

Ambato is famous for its bakeries, and the market offers a variety of freshly baked bread and traditional sweets:

• Pan de Ambato – A soft, slightly sweet bread.
• Buñuelos – Fried dough balls often served with honey.
• Empanadas de Viento – Cheese-filled pastries sprinkled with sugar.

4. Handmade Products and Textiles

Some markets, especially Mercado Modelo, also sell locally made textiles, clothing, and handicrafts, including:

• Ponchos and woolen scarves from nearby indigenous communities.
• Clay and wooden crafts.

5. Flowers and Plants

As Ambato is famous for its Festival of Fruits and Flowers, many stalls in the market sell fresh flowers, perfect for decoration or gifts.

Best Time to Visit

• Early morning (6 AM – 10 AM) – The best time to find the freshest produce and traditional breakfast dishes.
• Weekends – The markets are more lively, especially during the Sunday Feria.

Nearby Attractions

After exploring the Mercado de Ambato, you can visit:

• Parque Montalvo – A central park dedicated to Ecuadorian writer Juan Montalvo.
• Catedral de Ambato – A beautiful church in Plaza de la Independencia.
• Casa Museo Juan Montalvo – A historical museum about Ambato’s famous writer.
• Mirador de Casigana – A viewpoint overlooking the city.

Conclusion

The Mercado de Ambato is more than just a market—it’s a cultural and culinary experience that represents the heart of the city. Whether you're looking for fresh fruits, traditional food, or handmade crafts, this market is the perfect place to discover the authentic flavors and traditions of Ambato.